1. Your Right Under California Law

The California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), gives California consumers the right to opt out of the "sale" or "sharing" of their personal information. Under the CCPA/CPRA, a "sale" means making personal information available to a third party for monetary or other valuable consideration, and "sharing" means making personal information available to a third party for cross-context behavioral advertising purposes.

This page serves as our notice and mechanism for you to exercise your right to opt out of the sale or sharing of your personal information, as required by California Civil Code Section 1798.120.

2. Our Practice

MayDay-IC Does NOT Sell Your Personal Information

MayDay-IC does not sell personal information to third parties for monetary or other valuable consideration. We do not share personal information with third parties for cross-context behavioral advertising. We have not sold or shared personal information in the preceding 12 months.

Our business model is based on providing emergency incident command software to authorized emergency response agencies. We generate revenue through software subscriptions, not through the sale or monetization of personal data. We do not engage in data brokerage, targeted advertising, or any practice that would constitute a "sale" or "sharing" under the CCPA/CPRA.

3. Categories of Personal Information Collected

MayDay-IC collects the following categories of personal information in connection with providing our emergency incident command services:

CategoryExamplesPurpose
IdentifiersName, email address, phone number, badge/ID numberAccount management, authentication
Professional InformationAgency affiliation, rank, certifications, roleRole-based access control, incident management
Geolocation DataGPS coordinates during active incidentsResponder safety, incident mapping
Protected Health Information (PHI)Patient vitals, triage data, medical assessmentsEmergency medical treatment (governed by HIPAA)
Internet ActivityLogin timestamps, feature usage, device informationSecurity, service improvement
Financial InformationBilling address, payment method (processed by Stripe)Subscription billing

4. How We Use Personal Information

We use personal information exclusively for the following operational purposes:

We never use personal information for advertising, marketing to third parties, data mining, or any purpose unrelated to emergency response services.

5. Third-Party Disclosures

We disclose personal information to the following categories of service providers. These disclosures are made under written contracts that restrict the service providers from using the data for any purpose other than performing services on our behalf. These are not "sales" or "sharing" under the CCPA/CPRA.

Service ProviderPurposeData DisclosedRelationship
OpenAIAI-assisted analysis and recommendationsDe-identified prompts (no raw PHI)Service Provider under DPA
StripePayment processingBilling address, payment methodService Provider under contract
Google (Maps Platform)Geocoding, mapping, hospital searchLocation data, search queriesService Provider under contract
Neon (Database)Data storage and persistenceAll application data (encrypted)Service Provider under DPA

6. How to Submit a Request

Although MayDay-IC does not sell or share personal information, you may still submit an opt-out request or any privacy-related request through the following channels:

Submit a Do Not Sell/Share Request

You can submit your opt-out request using the form below, or by emailing info@maydayic.com with the subject line "Do Not Sell/Share Request."

We will acknowledge your request within 10 business days and respond substantively within 45 calendar days, as required by the CCPA/CPRA. If we need additional time, we will notify you of the extension (up to an additional 45 days) and the reason for it.

7. Verification

To protect your privacy and security, we must verify your identity before processing your request. We may verify your identity through one or more of the following methods:

The level of verification required depends on the sensitivity of the request and the risk of harm from unauthorized processing. We will not fulfill a request if we cannot verify your identity to a reasonable degree of certainty.

8. Authorized Agents

California residents may designate an authorized agent to submit a request on their behalf. To do so, you must:

We may deny a request from an agent who cannot provide sufficient proof of authorization.

9. Non-Discrimination

MayDay-IC will not discriminate against you for exercising any of your rights under the CCPA/CPRA. Specifically, we will not:

10. Universal Opt-Out Mechanisms

MayDay-IC honors the Global Privacy Control (GPC) signal as a valid opt-out of sale/sharing request, as required by the CCPA/CPRA and the California Attorney General's regulations. When we detect a GPC signal from your browser, we will treat it as a request to opt out of the sale or sharing of your personal information associated with that browser.

We also honor the Do Not Track (DNT) browser signal. Since we do not engage in tracking, selling, or sharing personal information for advertising purposes, these signals do not change the behavior of our website, but we recognize and respect them as valid opt-out mechanisms.

For more information about GPC, visit globalprivacycontrol.org.

11. Sensitive Personal Information

Under the CCPA/CPRA, "sensitive personal information" includes certain categories of data such as government-issued identifiers, precise geolocation, health information, and biometric data. MayDay-IC collects some categories of sensitive personal information as necessary to provide emergency response services:

We do not use or disclose sensitive personal information for purposes other than those authorized by CCPA/CPRA Section 1798.121, which include providing the services you request, ensuring security and integrity, and complying with legal obligations. You have the right to limit the use and disclosure of your sensitive personal information to these authorized purposes.

12. Contact Us

If you have questions about this notice or wish to exercise your privacy rights, please contact us:
Email: info@maydayic.com

Blue Beard Solutions Inc.
Data Protection Officer

You may also contact the California Attorney General's office at oag.ca.gov/privacy to learn more about your rights under the CCPA/CPRA.